November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Strong debut

AUCKLAND, Today: New Warner Bros. Discovery free-to-air channels Rush and Eden are proving popular with Kiwi audiences after eight weeks on air.

The latest ratings show Rush is competitive in its key male demographic and eden has grown audience reach since its transformation from Choice.

Rush has cemented itself with Males 25-54.

And Eden has increased its average weekly reach from Choice by 18.1% in 25-54 (including 25.9% in Females 25-54).

About Warner Bros. Discovery
(WBD) is a leading global media and entertainment company that creates and distributes a portfolio of content and brands across television, film and streaming. It’s available in than 220 countries and territories and 50 languages.


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