GLOBOX lights up Hamilton’s busiest intersection

GLOBOX Digital Billboards has expanded its portfolio to see four 12m x 4m digital billboards light up Hamilton’s busiest intersection.

The new additions are situated at the Te Rapa Burger King intersection, near one of New Zealand’s largest and most innovative shopping centres, The Base. These screens bring the Hamilton network to 11 and their entire network to 22, with multiple sites in the pipeline nationwide.

GLOBOX’s Senior Sales Consultant, Lesley MacDonald, says the Te Rapa additions are a huge milestone for the digital out of home company.

“The Te Rapa digital billboards have been a game changer for us already. We have seen a dramatic increase in customer enquiries and overall demand since this launch which has been wicked.”

The four digital screens are the digital billboard company’s largest traffic volume site to date (112,000), followed by their Greenwood (64,000) and triple sided Ruakura (64,000) billboards.

“Customer demand has skyrocketed in the last six months so our Commercial Manager has been working hard to source multiple sites in prime locations across the nation to keep up with this demand.

“With a daily audience of 112,000, all four billboards are proving to be extremely popular as predicted. Being an industrial and large scale retail suburb and located near The Base, this intersection is bustling at all hours of the day, providing incredible brand exposure for our clients.”

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