We Took a Test Drive in the MINIverse… and Crashed

CANNES, France – Nicola Mendelsohn, Meta’s VP of Global Business Group, is betting that brands will be bullish on the metaverse. And she brought two of them together at the Cannes Lions Festival of Creativity to prove it. “It’s not about replicating what we do in the real world, it’s about changing the ways we…
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