Hearts & Science wins Oceania aged-care pitch

AUCKLAND, Today: Omnicon media agency Hearts & Science NZ (based in Freemans Bay) has won a pitch for aged care provider Oceania. The incumbent, Young & Shand, retained the creative side of the business.

Hearts & Science MD Rebekah Gierlinska said: “Oceania is going above and beyond to break the boundaries of the retirement sector and create an approach that connects people to the things that matter most.

“Since their launch in 2019 they have grown immensely to create an established client profile and award-winning work. This new partnership extends Hearts & Science’s goal to support brands with a clear purpose in helping with the development of Aotearoa.

“Oceania is changing the game within the retirement sector, going beyond the one-size-fits-all approach.”

“Oceania is changing the game within the retirement sector, going beyond the one-size-fits-all approach, and connecting people to the things that matter most to them.”

Oceania head of marketing Sandra Daniel said: “Hearts & Science’s proven leadership and expertise in insight and data-driven strategic media thinking really demonstrates a connection to this mission, and we are keen to work with them to see how we can achieve it through every component of our marketing efforts.”

Sydney-based Hearts & Science AUNZ ceo Jane Stanley (formerly ceo of Hearts & Science NZ) said: “We started Hearts & Science in NZ just over two years ago and since that time we’ve successfully partnered with brands that have a clear purpose in supporting the development of Aotearoa.

“Oceania is another partner we’re particularly proud to work with and we look forward to supporting them with their brand purpose ‘Believe in Better’ in the months and years to come.”

• hearts-science.com