Tiffany & Co. is taking non-fungible tokens (NFTs) into the physical realm with a pricey new necklace offered exclusively to holders of CryptoPunks art, a set of pixelated-looking avatars that have become popular in cryptocurrency-adjacent circles. For around $ 50,000 (30 Ethereum), owners of these NFT artworks can pay to have a hand-crafted diamond-encrusted pendant made…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
News Insiders Pick 2024’s Most Historic Moments: ‘The Year of Trump’
Agencies Need Teams, Not Departments
10 Ads That Struck a Cultural Nerve in 2024