November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Macallan, Bentley Motors Rev Up Partnership to Produce the Sustainable ‘Macallan Horizon’

British luxury car maker Bentley Motors and single malt Scotch brand The Macallan teamed up last year on a sustainability initiative focused on reducing their carbon footprints and changing how they source materials. The first product of that collaboration will be The Macallan Horizon, a limited-edition single malt whiskey in a novel horizontal bottle, which…
Adweek Feed