SYDNEY, Today: Special New Zealand’s Christmas commercial for Australian telco Optus has won the Australian TV Ad of the Year...
Month: August 2022
Although in different sectors, REI and Philips are highly praised for their commitment to people and the planet -- from...
With each passing year, America's political, social and economic issues become more intertwined, impacting the lives of individual citizens as...
An interview withLily KnowlesSVP, Sales & Marketing“On TV & Video” is a column exploring opportunities and challenges in advanced TV...
LONDON, Friday: Bad news for digital ad spending may be good news for old-school advertising agencies, according to The Financial...
Social video platform TikTok announced today it's taking applicants for its third round of Support Black Businesses program in celebration...
When people decline tracking cookies or use already-cookieless browsers, such as Safari and Firefox, it can prevent brands from reaching...
AUCKLAND, Today: The board of directors of PRINZ (the NZ Public Relations Institute/Te Pūtahi Whakakakau Tūmatanui o Aotearoa has appointed...
If you're an agency professional, take a minute and consider this question: Do you support journalism? "Of course I do,"...
Contextual targeting laid the foundations of TV advertising – particularly by ensuring that ads were stitched into content marketers considered...