December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

McDonald’s Sentimental Holiday Ad Gives a New Meaning to Christmas Wish Lists

As a kid there’s nothing quite so exciting as grabbing a crayon or a felt tip pen and scrawling out a hopeful list addressed to: Santa Claus, North Pole. The postal method is, of course, always optional. This year, McDonald’s is giving a new meaning to this Christmas tradition with a campaign from Leo Burnett…
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