TV advertising is in the middle of a tectonic shift. GRPs are out, and impressions are on their way in....
Month: November 2022
AUCKLAND, Today: Sling & Stone, a communications agency “purpose-built for brands shaping the future” has added two new disruptors to...
As the technology industry sheds headcount and trims expenses in response to a worsening economic forecast, digital publishers reliant on...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Hasbros And The Have-Nots Companies like Netflix,...
Karangahape Road indie The Goat Farm has been appointed as the design and advertising agency for start-up social lender Money...
Players of Nintendo's Animal Crossing: New Horizon can periodically find a rusted part by rifling through the recycling bin on...
A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem… The post Comic: EmptyVerse appeared first on AdExchanger. AdExchanger
New Zealand’s leading data-driven agency, Krunch.co, has appointed award winning creative leader Bridget Taylor as Chief Creative Officer. “We specialise...
The metaverse is still in its extremely early stages of development--it feels almost like a party that just started. It's...
Michael MorrisCo-Founder“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in...