Insider Intelligence issued its revised forecast for global ad spend in 2022 Wednesday, adjusting its numbers downward for all six...
Month: November 2022
Turns out 2022 was a bad year to merge two large media companies into one massive media company. “In hindsight,...
AUCKLAND, Today: Waikato-based human & animal health technology company Dec has chosen Parnell advertising agency The Business Marketing Group to...
One of the most widespread criticisms of new Twitter owner Elon Musk's plan to make verification of accounts part of...
The Trade Desk’s revenue machine is still running strong. But with an economic downturn on the horizon, investors are pressing...
AUCKLAND, Today: Saatchi & Saatchi New Zealand has welcomed Rob Flynn back to the fold. Previously with Saatchi & Saatchi...
Showing the same ads to the same people over and over benefits neither the advertisers nor the viewers, and Google's...
Sponsored post byLouis-David (LD) Manginco-founder and CEOConfiantSPONSORED BY:Only the strong survive: This has long been an inspirational tenet for ad...
AUCKLAND, Today: Family-owned New Zealand company Still has acquired creative agency DDMMYY as a part of its Still 100 programme,...
Xanthe Wells joined Pinterest as vice president of creative, where she will lead all concepting, content, creative, design, experiential and...