November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

A Dutch Supermarket’s Ad Tells the Story of a Teenager’s Grief During Christmas

Christmastime can be tough for those who have experienced the loss of a love one. This spot from Dutch supermarket chain Plus features a teenage boy who has lost his father and must come to terms with his mother’s new partner. Annually, the supermarket releases a holiday campaign that tells a family-based story, and this…
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