After years in which artificial intelligence-generated content was known more for its comic absurdity--only occasionally drifting into disconcerting realism--2022 was...
Month: December 2022
While fewer accounts changed hands this year compared to 2021, there were a number of significant moves. Interestingly, the big...
2022 will stand out as the year that AVOD took center stage. Ad-supported video viewership growth surpassed subscription-only streaming and...
In my first six months as chief content officer at Adweek, I've reflected a lot on the role of the...
From the rise of alternative measurement currencies and retail media networks to the launch of Netflix’s AVOD tier, these are...
CTV publisher Future Today banks on co-viewing to prove the value of household-level targeting against ad impressions served within its...
From Jan.1 through the end of June, there were around 357 scripted originals in the U.S., according to FX Networks...
Snapchat+ is Snapchat's subscription service that gives subscribers access to exclusive features on the social networking platform. One of these...
Snapchat's Snapchat+ subscription service allows subscribers to customize the look of each conversation on the social networking platform with a...
As travel became a polarizing topic in the depths of the pandemic, Kayak decided to take a risk. Backed by...