Snap Inc. confirmed that it is testing a subscription version of Snapchat, cleverly named Snapchat+, that will give paying Snapchatters...
Year: 2022
by Jochen SchlosserChief Technology OfficerAdformSPONSORED BY:“Wait and see” is not the motto most of us aspire to. Yet, with Google’s...
Prime Video’s TV series The Boys is breaking the fourth wall with a creative installation from IPG’s Rufus, Billie Media, and Phantom...
Since debuting in 1969, Nerf has never had a mascot. That tradition ends now. Today, the toy brand unveiled Murph,...
Sam’s Club, the membership-based retailer owned by Walmart, recently rebranded its advertising business as the Member Access Platform (MAP) as...
AUCKLAND, Today: New Zealand brain drink pioneer Ārepa, with Grey Lynn agency Previously Unavailable, has launched a new brand identity...
Instagram now allows users to personalize a 3D avatar that they can use throughout the photo- and video-sharing platform. Users...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… The post Comic: Hybrid State Of Mind appeared first on...
SINGAPORE, Thursday: New Zealand has 13 finalists through in the Effie Asia Pacific Awards – behind Australia and India, both...
The bipartisan privacy proposal of the American Data Privacy and Protection Act (ADPPA) has rekindled conversations around the urgency of...