Roughly one-third of the US population has a direct connection to the military. And yet many brands “still struggle to authentically connect with this key demographic,” says Mark Harper, GM
The post Marketing To The Military Calls For Authenticity appeared first on AdExchanger.
More Stories
5 Takeaways for the Last Weekend of Political Ads
Resume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce
Ecotricity and Colenso work towards a cleaner greener Aotearoa