Make way for a new term in your sustainability lexicon: greenhushing, a practice stemming from brands’ fear of appearing to greenwash. As people become more aware of, and concerned about, climate change, they’re increasingly holding brands accountable for how their operations are impacting the planet–and whether they’re upholding the claims made in their marketing. Rather…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Dino Burbidge joins WOO to spearhead creative focus
Here’s What the New CBS Evening News Will Look Like
Lumo billboards remind Kiwis to skip the supermarket chaos for Bargain Box