The SSP category is facing some rough times. They’re either going bankrupt (EMX), undergoing layoffs (TripleLift, Magnite) or shuttering (Yahoo). Should we blame SPO?
The post The Big Story: The SSP Extinction Event appeared first on AdExchanger.
In a world where nearly everyone is always online, there is no offline.
The SSP category is facing some rough times. They’re either going bankrupt (EMX), undergoing layoffs (TripleLift, Magnite) or shuttering (Yahoo). Should we blame SPO?
The post The Big Story: The SSP Extinction Event appeared first on AdExchanger.
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