The chief executive of KR Wavemaker, the French arm of the WPP-owned media agency, Jean-Philippe Bertaux, has stepped down and...
Month: February 2023
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Dot Dot Dot – Dash Dash Dash –...
GREY LYNN, Today: Recently there was an addition to Phantom’s C Suite. “Obi joined us as CCO (chief cuddle officer)...
While some sports brands have recently made efforts to become more inclusive, certain groups still face barriers to getting involved...
Retail media may still be a nascent industry, but it is quickly becoming integral to retailers’ advertising strategies. And, as...
SYDNEY, Tuesday: B&T’s UK-based tech editor Tom Fogden summarises the Super Bowl: “Reportedly, there was an American football game on...
Mobile gaming company Dream Games is promoting its free-to-play game Royal Match with a campaign that showcases the "royal treatment"...
Yahoo pulling the plug on its SSP demonstrates how difficult it’s become for supply-side platforms to prove their value in...
Whether you watched it for the sport, the iconic half time show, or simply for the ads (we know what...
People shopping for everything from shampoo to furniture to life insurance look different today than they did a decade ago....