November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Demons From Diablo IV Take Over a French Cathedral

Blizzard Entertainment’s Diablo IV will send players to hell to battle Lilith, the queen of hatred. A campaign from creative agency 72andSunny and their experiential production partner Wildlife is capturing the scale of the video game’s cosmic conflict by covering a deconsecrated gothic cathedral in France with artwork from Baroque-style painter Adam Miller. “The Cathedral…
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