People of Influence joins the Socialites family

AUCKLAND, Tuesday: Socialites Group have announced that Auckland-based talent agency People of Influence will join their “family of businesses”.

Established by 818 founder Chris Henry in 2018, People of Influence represents a host of Aotearoa’s influential individuals creating long-term genuine brand partnerships in the social media space.

The agency represents talent including radio hosts Tegan Yorwarth and Brook Gibson, Actor Antonia Prebble and Black Ferns player Shiray Kaka.

Through a partnership with Sony Music Entertainment NZ the agency also works closely with musicians Teeks, Mitch James and Coterie, among others.

People of Influence will join Socialites, The Social Club, Flying Tiger and freshly acquired production house Magnesium at their new premises on Lorne Street.

“When the opportunity came to formalise the partnership it was a no-brainer and I can’t wait to work together to take the business to the next level.”

Socialites Group ceo Melanie Spencer said: “We’re beyond thrilled that People of Influence is joining our Socialites family.

“They’re a talent agency we work with regularly and admire greatly. Their values and professionalism are unsurpassed and the roster of talent is world-class.”

Chris Henry said: “We have worked closely with the Socialites Group for years and I have always admired how their strong values and passion to get a campaign done right really aligned with us.

“When the opportunity came to formalise the partnership it was a no-brainer and I can’t wait to work together to take the business to the next level.”

Talent Manager Molly Littlejohn remains with the business as key contact.

• The full roster of talent remains unchanged and can be viewed at peopleofinfluence.co.nz
• Molly Littlejohn – molly@peopleofinfluence.co.nz
• socialites.co.nz