Programmatic

Tubi’s B-to-B Upfronts Campaign Shows the AVOD Has Content for Everyone

The folks behind Tubi’s viral Super Bowl campaign have teamed up once again–this time appealing to fellow marketers. Fox-owned AVOD platform Tubi partnered with agency Mischief for a new campaign this upfront season, specifically designed to target media-buying audiences, with the belief that Tubi has films for everyone–even advertisers. For the campaign, Tubi debuted three…
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