YouTube is more transparent than CTV. Let that sink in. In 2025, the fastest-growing segment in programmatic media is now...
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AUCKLAND, Today: Colenso has welcomed James Bennett as Group Planning Director and Deputy Head of Planning, following seven years at...
Speaking My Language Duolingo is getting half-serious about advertising. The language learning app has a base of 47 million daily...
Tuesday’s CIMM schedule concluded with a panel called “Fact Vs. Fiction: The Futurist POV on Media in 2030,” where the...
Mark Ritson is a former marketing professor, brand consultant and an award-winning columnist. He is also the founder of the...
Apple Intelligence ad demonstrates a feature that impresses everyone but Garrett the cat and his devoted owner Adweek Feed
When I watched the new Netflix show, I saw the complete opposite of inauthenticity. Adweek Feed
To the bemusement of many (this reporter included), the government launched a new travel campaign last week. It’s the latest...
A startup providing free and secure phone charging via interactive kiosks has officially launched its network across Aotearoa. Plug Media...
What will it take for advertisers to actually buy campaigns based on attention metrics? That was the question at the...