December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How General Mills Continues to Innovate and Serve Families Across America

Doug Martin has long outlived the average “CMO tenure” now as chief brand and disruptive growth officer at General Mills. After starting as an intern in 2005, Martin has managed to gain immense credibility at the iconic CPG company by keeping the consumer value at the core of everything they do. “What I love about…
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