The quality of AI art is often determined by the creativity of the text prompts used to produce it. Absolut and Ogilvy Canada looped Canadian bartenders into the process, asking them for the qualities that make their neighborhoods special and then turning concepts like “creativity” and “vintage” into ingredients for AI-generated cocktails. The rise of…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Over $100k initiative powers up Auckland’s indie stages
Acing Brand Experience With Mammut CMO Nic Brandenberger
Outward Bound leans into uncertainty with fearless new platform