December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Lego DreamZzz Big With 3D Billboards Where Fantasy Enters the Real World

Lego DreamZzz, the latest TV series based on the classic toys, follows a group of kids who discover that they can journey into the dream world. The company is promoting the show’s May 15 launch with a multimedia campaign meant to capture the same sense of wonder. The Lego Group’s internal creative agency Our Lego…
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