November 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

WBD Launches Comprehensive Social Campaign Ahead of Max Debut

With less than a day to go until Warner Bros. Discovery launches Max–the new streaming service combining HBO Max and Discovery+ content–the company unveiled a comprehensive social marketing strategy headlined by Jason Momoa and Issa Rae. For launch day on May 23, all HBO Max brand social and audience handles will become Max. With a…
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