December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Ads that attack … must be The Boys

AUCKLAND, Monday: Phantom Billstickers’ innovative out-of-home experience for the season 3 launch of The Boys has been shortlisted for the World Out Of Home Awards in Portugal.

The creative agency was Mediabrands Content Studios New York (part of Interbrand) and Phantom Billstickers. The media agencies were Rufus LA, and Billie Media NZ.

The client was Amazon Prime.


“Entries came from all over the world – and that’s reflected in the two excellent shortlists.”


WOO CMO Richard Saturley (London-based) said: “We have had more entries than ever for the Digital and Classic Creative Awards and the quality has never been higher.

“Especially pleasing is that entries came from all over the world and that’s reflected in the two excellent shortlists.”


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