Etsy’s Melodramatic Ad Grants a Heartbroken Shopper a Happy Ending 

If you’ve ever been devastated by the experience of watching someone else score an item for sale that you wanted, Etsy’s latest ad will resonate. In “Lamp,” a customer is so struck by the beauty of a light fixture–and heartbroken by the “sold” ticket attached to it–that he is brought to tears. The spot follows…
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