AUCKLAND, Today: TVNZ has appointed Cate Slater to the newly created role of chief transformation officer, to lead a transition...
Month: May 2023
Fox is feeling confident about its fall lineup, bringing back 18 series and introducing six new ones. However, the broadcaster...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Upfront At The Upfront NBCUniversal’s upfront was quite...
Wanting to unravel the correlation between profit ROI and creative effectiveness, Kantar and WARC cross-matched 450 ads, with interesting results....
Elon Musk's choice to onboard NBCU ad sales chief Linda Yaccarino has left marketers on the edge of their seats,...
Premium video means just about anything that shows up in front of a consumer. Isn’t it time for a better...
In a strategic move to enhance its sales force, Sky Sales has announced the appointment of Vaughan Lovell as new...
In this week's episode of Yeah, That's Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart...
AUCKLAND, Today: M+AD has experimented with ChatGPT – the revolutionary and controversial new software that allows you to turn rough...
As WGA picketers and anti-Fox protesters crowded the entrance of the company's upfront presentation Monday afternoon at New York's Manhattan...