November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Pepsi Releases Summer Campaign Featuring Bad Bunny

FMCG giant Pepsi has begun to unleash the summer vibes through a campaign that promotes its tie-up with the world’s most-streamed artist Bad Bunny and Apple Music through its “Press Play On Summer” program. The 87-second spot sees Bad Bunny take up the role of a lifeguard as he oversees the vibe around the pool…
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