Clemenger BBDO NZ hires behaviour-change expert

WELLINGTON, Today: Clemenger BBDO NZ is welcoming Melissa Neustroski as its new head of client service. MD Brett Hoskin said: “Liss brings over 20 years’ experience in leading brand and behaviour change work.

“Before Clemenger was lucky enough to land her, Liss called the shots as ceo at design consultancy Empathy, as well as holding group business director roles on everything from big juicy brand campaigns to issues management.

“We’re all about bringing in people who are all about the work. Melissa’s experience and passion will help our clients and agency to keep kicking creative and effectiveness goals.

“Developing teams and building rock-solid relationships is right in Liss’ wheelhouse.”

“Liss has worked with many well-known brands, with expertise in behaviour change across sectors including ACC, ANZ, BCITO, Te Pūkenga, Inland Revenue, Ministry of Education, and Registered Master Builders Association.

“Developing teams and building rock-solid relationships is right in Liss’ wheelhouse, fostering genuinely collaborative environments to allow teams to deliver world-class work.

Neustroski said: “Creativity and impact are the soul of Clems.

“I love the idea of coming into the office every day to help move people. They’ve got incredible clients, briefs and problems to help solve. I can’t wait to jump into their never-ending creative journey.”