AUCKLAND, Tuesday: Special Group, The Spinoff Podcast Network, and OMD have launched Kiwibank’s six-part This is Kiwi podcast – with an integrated campaign is rolling out via digital audio, out of home, online film, social and PR.
The first episode of This is Kiwi is now available for streaming on major podcast platforms, including Spotify, Apple Podcasts and Google Podcasts.
The new podcast platform aims to share knowledge and tools for Kiwi’s to lead better lives.
Kiwibank brand & maketing GM Simon Hofmann said: “Our purpose as a bank is to make Kiwi better off, and this new podcast series perfectly aligns with our commitment.
“Through the podcast, we will showcase some of the incredible Kiwi leaders who are having a real impact within our country helping to democratise access to knowledge and leave listeners inspired.”
“We will showcase incredible Kiwi leaders who are having a real impact within our country.”
Interviewees include:
- Dave Letele, founder of Brown Buttabean Motivation and the Kiwibank Local Hero of the Year 2023
- Simran Kaur, financial security advocate and founder of Girls That Invest
- Dr Rangi Mātāmua, Māori cultural astronomy professor and New Zealander of the Year 2023
- Dr Ellen Joan Nelson, advocate for worker wellbeing and the Kiwibank Local Hero of the Year 2023
- Robbie Van Dam, co-founder of Goodnature and New Zealander of the Year Spark Innovator Finalist 2023
- Kiri Nathan, leading NZ fashion designer and one of the designers behind the new Kiwibank wardrobe
This is Kiwi will be hosted by Jane Yee of The Spinoff Podcast Network.
CREDITS
Client: Kiwibank
Advertising Agency: Special
Media Agency: OMD
Podcast Production: The Spinoff Podcast Network
About The Spinoff Podcast Network
The network is home to original podcasts covering politics, economics, media, pop culture, business, and society.
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