December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

ABC Makes Last-Minute Changes to Fall Lineup Amid Ongoing Strikes

ABC is making last-minute changes to its Golden hour. Today, Adweek learned that ABC is shaking up its fall lineup ahead of its September premieres, with the highly-anticipated The Golden Bachelor moving from Mondays to Thursdays. The network had previously planned on a reality-heavy fall schedule, seemingly trying to get ahead of any delays caused…
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