Programmatic

Disney+ Adds 7 Million Subscribers as Bob Iger Highlights 4 Areas of Focus

It’s been nearly a year since CEO Bob Iger returned to Disney, and the executive is moving past his “fixing” era. Flagship streaming service Disney+ added 7 million subscribers in the fourth quarter of fiscal year 2023, to reach a total of 150.2 million subscribers globally. Iger also revealed its ad-supported tier hit 5.2 million…
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