December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

iProspect’s New Execs Explain the Blueprint and Early Impacts of Its Comprehensive Restructuring

For two years and counting, Dentsu has made incisive organizational changes that include replacing an entire cohort of senior leaders and molding a new corporate structure. The reorganization is ongoing, with Dentsu Creative replacing its U.S. CEO Paulo Fogaca with its former New York president, Abbey Klaassen, on Nov. 8. Since the Dentsu Media’s iProspect…
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