November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Elon Musk’s Latest Comments Spur More Quiet Quitting From Brands

As though there wasn’t already enough risk for brands advertising on X, formerly Twitter, Elon Musk has now given ad buyers more reasons to consider stopping their investments on the platform. Musk called out Disney CEO Bob Iger at The New York Times’ DealBook Summit on Wednesday, as well as saying that advertisers leaving the…
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