December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Geico Brings Back the Caveman to Set the Record Straight Ahead of the Super Bowl

Geico paved the way for insurance mascots nearly 30 years ago, and while the brand has gone through quite a few characters over the years–destructive raccoons, talking camels, joyful piglets, gleeful woodchucks and Pinocchio–only two have been in multiple spots and only one had its own sitcom. Most people think of the Gecko when they…
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