November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

From Quirkiness to Global Relevance: Unveiling Crocs’ Iconic Transformation

On this episode of the Marketing Vanguard podcast, host Jenny Rooney sits down with Heidi Cooley, chief marketing officer of Crocs, to delve into the brand’s transformative journey. From embracing quirkiness to fostering authentic collaborations and maintaining a consumer-centric focus, Crocs stands out as a vibrant brand with a global fan base proudly known as…
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