Walmart buys smart TV maker Vizio to boost its ads business with streaming inventory, viewership data and, of course, shoppable TV ads.
The post Walmart Buys Smart TV Manufacturer Vizio, A Valuable Ads Data Asset appeared first on AdExchanger.
Walmart buys smart TV maker Vizio to boost its ads business with streaming inventory, viewership data and, of course, shoppable TV ads.
The post Walmart Buys Smart TV Manufacturer Vizio, A Valuable Ads Data Asset appeared first on AdExchanger.