November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Meta’s Ad Business Is Still Surging As Headcount Ticks Upward

Meta Platforms saw advertising revenue grow to $ 35.6 billion during the first quarter of 2024. That’s up 27% compared to the same three-month period last year. Following chief executive Mark Zuckerberg’s cost-cutting “year of efficiency,” which involved mass layoffs, the parent company of Facebook, Instagram and WhatsApp now has 69,329 employees, down 10% compared with…
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