Programmatic

Disney Maximizes Streaming With Surprise Disney+, Hulu and Max Bundle

Disney and Max are a bundle of surprises ahead of upfront week. Top line Today, Disney Entertainment and Warner Bros. Discovery announced a new Disney+, Hulu and Max bundle. The companies call it a “first of its kind” offering, with ad-supported and ad-free plans coming this summer. Between the lines The surprising news combines content…
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