December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Some Advertisers Are Rebuilding Their Search Strategies as Google’s AI Search Engine Grows

Google has fundamentally transformed the online search experience with its AI search engine AI Overview, which incorporates videos and images, and encourages users to ask complex and detailed questions. While it’s clear that traditional SEO methods will not work with AI-powered search (Max Gomez Montejo, CMO of digital marketing firm Next Net Media, anticipates organic…
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