At this year’s TV upfronts, one of the leading players in streaming opened its event with a video set inside its app’s instantly recognizable user interface. One after another, familiar TV characters and talent appeared on screen to flex an impressive catalog of IP across comedies, dramas, theatrical film, news, reality and live sports. But…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
Bill Martin to Retire from KTVU in Oakland
Creators Break Down the Problems That Instagram Needs To Solve in Its Big Bet on Influencers
Poppi Will Advertise During Super Bowl 59