November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Brands Gen Z Trust Most Relative to All Adult Shoppers

According to a new report from decision intelligence company Morning Consult, TikTok, Snapchat and Spotify top a list of brands Gen Z consumers trust most compared to all U.S. adults. Other names that score high in the rankings, dominated by social and gaming platforms, include Twitch, Discord, Instagram, Xbox, Epic Games and PlayStation. “Gen Z…
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