Ben & Jerry's, a longtime cage-rattler and status quo challenger, is launching its first brand campaign in nearly a decade,...
Month: June 2024
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. BeReal Gets Real French photo-sharing app BeReal was a...
Special New Zealand has been recognised for its effectiveness, both locally and globally, by industry body Effies Worldwide. In the...
According to a new report from decision intelligence company Morning Consult, TikTok, Snapchat and Spotify top a list of brands...
The best way for a brand to devise a company-wide policy for using generative AI responsibly is to get in...
Rural insurer FMG wants Kiwis to know it will always be with them, even throughout the ups and downs of...
For the third year in a row, Apple is the world's most valuable brand, according to Kantar's annual BrandZ report....
AUCKLAND, Today: SiteMinder, known for unlocking hotel revenue potential, and Cloudbeds, a leader in hotel PMS, are teaming up to...
Global advertising will grow 7.8% and reach $ 989.8 billion by the end of this year, according to WPP media...
What started as a way to make life easier for him and his family has seen Cantabrian Devin Davies take...