November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

How Retailers Are Preparing for Cash-Strapped Holiday Shoppers

The biggest challenge for retailers this holiday season will be chasing cash-strapped shoppers. The consistent uptick in prices for everything from groceries to fast food could also hit retailers, who often pull out big deals to win key holiday sales, according to retail experts. Research firm Mintel found that 64% of consumers surveyed want to…
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