November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

TikTok Wants To Win All The Screens, Not Just Your Smartphone

TikTok isn’t just racing YouTube and Meta to be on every smartphone or mobile device.It has a plan for practically any screen you can imagine. “There are billions of additional screens outside of mobile phones, outside of mobile phones,” Dan Page, TikTok’s global head of partnerships and new screens, told AdExchanger. “We want to be […]

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