Ora taps Motion Sickness to fuel global growth

AUCKLAND, Today: Motion Sickness is now the lead creative and strategic agency for U.S.-based supplement brand Ora, helping the company expand its global presence.

Ora’s plant-based products are known for their powerful ingredients, great taste, and top-tier quality. With endorsements from Hailey Bieber, PopSugar, and Shark Tank, founders Will & Erica sought an agency to elevate their brand.

“We were hooked on Motion Sickness after hearing rave reviews from friends in New Zealand. What really melted our hearts was their butter sculpture ad for Big Save. When we dug into their portfolio, it was love at first sight,” says Ora founder Will Smelko.

Co-founder Erica Bryers adds that Motion Sickness’ bold approach sealed the deal.

“We want to grow our sales like a rocket ship and leave a lasting legacy.” – Erica Bryers

“We want to grow our sales like a rocket ship and leave a lasting legacy. Motion Sickness gets it, and we know they’ll help us create a brand that stands out from the noise,” says Erica Bryers.

The new partnership continues Motion Sickness’ streak of client growth.

“This is our first American-based lead agency role, and we can’t wait to help Ora achieve global domination. I was immediately jealous when they revealed they made it onto Shark Tank – a failed boyhood dream of mine,” says Sam Stuchbury, Executive Creative Director at Motion Sickness.

Chemistry between the teams made the collaboration even more exciting.

“You either leave thinking, ‘This is going to be hard work,’ or ‘This is going to be hard work, and really fun.’ It was the latter. Erica and Will are very smart people, and we could already feel the collaboration after the first few minutes of our creds meeting,” adds Sam Stuchbury.

Ora’s global brand work will launch later this year, marking the start of a long-term partnership.