September 21, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

The Spinoff expands multimedia offering with strategic hires

The Spinoff has expanded its multimedia offering for commercial partners with the appointment of Jane Yee as Partnerships Multimedia Lead and Jin Fellet as Senior Producer.

These strategic hires are set to lift The Spinoff’s audio, video and social content production – tailored specifically for its commercial partners both on The Spinoff platform and as white label offerings. 

As Partnerships multimedia lead, Yee will lead the creative direction and business development of The Spinoff’s multimedia projects, including podcasts, vidcasts and social video content.

Yee brings with her a wealth of experience, having previously led The Spinoff’s podcast department and her background in broadcast media and communications, making her a valuable asset in driving innovative and engaging content for The Spinoff’s commercial partners.

Fellet joins The Spinoff as Senior producer, where she will oversee the operational aspects of audio and video production, and distribution.

A producer, she has worked on award-winning series for The Spinoff and Shit You Should Care About. With her agency experience working in account management at Colenso BBDO, Fellet is well-positioned to ensure that The Spinoff’s multimedia content is executed flawlessly, from concept to delivery.

“Jane and Jin bring a powerful combination of creative vision and operational expertise that will help us build on The Spinoff’s success in the media landscape. With their leadership, we’re poised to raise our offerings and continue delivering compelling content for our partners,” says Eli Rivera, The Spinoff’s Head of Commercial.

We’ve enjoyed significant successes with sponsored podcasts like Business is Boring (Spark) and When the Facts Change (Kiwibank), as well as partner series such as This is Kiwi (Kiwibank). We’ve also developed and produced white label projects for a range of clients, including Auckland Council, Massey University, and Deloitte. With our extensive experience in the media landscape and the ongoing growth of podcasts and streaming video, we’re excited to see where this new chapter will take us.”

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