The Marketing Club is set to host Unlocking Media for Marketers, an event taking place on September 19, at MediaWorks in Auckland.
Focusing on the role of traditional media in modern marketing strategies, the event offers insights into how marketers can leverage both traditional and digital channels to drive successful campaigns.
Attendees will hear from industry leaders, including Sam Stutchbury (Motion Sickness), Clara McLaurin (Remade Agency) and Cassie Roma (Creative Director and Media Specialist), who will share their experiences on the integration of traditional media with digital strategies, providing real-world case studies and practical advice for today’s marketing professionals.
In addition to the educational sessions, the event will offer networking opportunities for marketers and industry professionals, with an after-party at The Cav in Ponsonby featuring a DJ and drinks.
The Marketing Club founder Chanel Clark highlighted the relevance of the event in today’s marketing landscape.
“While digital media dominates much of the conversation, traditional media still plays a crucial role in comprehensive marketing strategies. This event aims to showcase how both can work together effectively.
“Our mission at The Marketing Club is to create a space where marketers can learn from each other and grow, both professionally and personally. With this event, we want attendees to walk away not only with actionable insights but also with a deeper understanding of how The Marketing Club can support their ongoing journey in navigating today’s complex media landscape.”
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