November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Dr Pepper Encourages People to Get Weird Instead of Doomscrolling

When faced with boredom, many people’s first reaction might be to turn to their phone. Dr Pepper, however, is prescribing a dose of weirdness to treat everyday monotony. A bizarre campaign, created by London agency Pablo, personifies Dr Pepper as a medical doctor with a soda can for a head. This doctor’s cure is to…
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